Monday, April 7, 2008

Chapter 10, Question 5.2:

Chapter 10, Question 5.2: What type of adopter behavior do I typically follow?

I am very much an innovator. I am always looking to upgrade my cell phone, buy the newest computing technology, and more. I am completely obsessed with having the newest greatest products. I spend a ton of time researching products coming to the market and, if interested, I either find myself in line for that product on the day of its release or pre-order it online when that option is available.

Before hybrid cars were a big frenzy, I already had one. I have taken some risks with regard to my home and have shown many signs of being an innovator when it comes to investing into new technology that could increase our energy efficiency. I was the first of my friend group to have a high definition television and have since upgraded my televisions a few times to maintain a top of the line viewing and listening technology in my home. I never make it more than six months with a single cell phone and have never owned an automobile more than two years.

Hopefully I will grow out of this phase at some point but I don’t see that happening any time soon.

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